Metricool vs Pallyy
Free analytics versus budget visual planner for Pinterest
TL;DR
For Pinterest pin creation: Metricool offers analytics with a free tier, while Pallyy is a budget visual planner at $15/mo focused on Instagram. Metricool's free plan and analytics-backed scheduling make it the better Pinterest starting point. BlogToPin automates pin creation from blog content.
Key Differences for Pinterest
How these tools differ for Pinterest pin creation and scheduling
Pinterest Focus
Metricool has a Pinterest rating of 6/10 while Pallyy scores 3/10. Metricool offers stronger Pinterest-specific features.
Pricing
Metricool starts at $22/mo while Pallyy starts at $25/mo. Metricool offers a free plan. Pallyy offers a free plan.
Bulk Pin Creation
Neither Metricool nor Pallyy can generate pins from your website automatically. BlogToPin reads your sitemap and creates hundreds of optimized pins with AI-written titles and descriptions.
Platform Support
Metricool supports Instagram, Facebook, X, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Twitch. Pallyy covers Instagram, Facebook, X, LinkedIn, Pinterest, TikTok, Google Business. Metricool gives you more platform options.
Analytics
Metricool provides deeper Pinterest analytics. Metricool offers detailed analytics while the other has more basic reporting.
Pricing for Pinterest Users
What you will actually pay for Pinterest pin scheduling
Metricool
Tiered plans based on brands
Pallyy
Per social set
BlogToPin
Starter plan. 1,000+ pins/mo. Unlimited AI.
Pinterest Feature Comparison
20 Pinterest-relevant features compared side-by-side
| Feature | Metricool | Pallyy | BlogToPin |
|---|---|---|---|
| Pinterest Features | |||
| Pinterest Scheduling | |||
| Smart Schedule | Best Times | AI-powered | |
| Pin Templates | 100+ templates | ||
| Board Management | Basic | Basic | |
| Idea & Video Pins | Limited | ||
| Automation | |||
| Bulk Scheduling | CSV import | Automatic | |
| Auto-Create from URL | |||
| Auto-Sync New Content | |||
| Content Recycling | |||
| Delete Underperforming Pins | |||
| RSS Feed Integration | |||
| AI & Content | |||
| AI Writing | AI Assistant | AI Captions | Unlimited |
| AI Image Generation | |||
| Hashtag Suggestions | Hashtag Tracker | ||
| Analytics | |||
| Pinterest Analytics | Detailed | Basic | |
| Best Time to Post | |||
| Competitor Tracking | |||
| Platform | |||
| Multi-Platform | Instagram, Facebook, X, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Twitch | Instagram, Facebook, X, LinkedIn, Pinterest, TikTok, Google Business | Pinterest focused |
| Mobile App | |||
| Team Collaboration | Team plan | Premium plan | Business plan |
Pros & Cons for Pinterest
Strengths and weaknesses for Pinterest pin workflows
Metricool
Pros
- Best analytics in its price range, especially for Pinterest
- Competitor tracking lets you benchmark against others
- Hashtag tracker monitors performance over time
- Free plan is actually useful for solo creators
- Best time to post suggestions based on your data
- Clean dashboard with actionable insights
Cons
- Scheduling features are secondary to analytics
- No pin design tools or templates
- No content recycling or automation features
- Cannot create pins from website content
- Bulk scheduling limited to CSV import
- Some advanced analytics locked behind higher plans
Pallyy
Pros
- Clean, modern interface that is pleasant to use
- Good value for visual content planners
- Bio link feature included in the plan
- Instagram grid preview is well executed
- Simple pricing with no hidden fees
Cons
- Pinterest support is minimal
- No smart scheduling or optimal times for Pinterest
- No pin templates or design features
- No bulk scheduling or automation
- No mobile app available
- Limited to basic scheduling for Pinterest
BlogToPin
Pros
- Auto-creates pins from your website content — no manual design
- 100+ pin templates for visual variety across your profile
- AI writes Pinterest-optimized titles and descriptions
- Automatically deletes underperforming pins to protect account quality
- Smart scheduling posts pins at optimal times
- Reads your sitemap and generates pins from every page
Cons
- Pinterest-only — does not support other social platforms
- No mobile app yet
- Requires a website with content to generate pins from
- Starting at $39/mo, higher entry price than basic schedulers
What Users Say
Real user reviews from Trustpilot and G2
Metricool Reviews
“I've used Metricool now for over a year, and run over 30 different brands from their platform. Their support team is fantastic.”
“The software simply does not work and customer support is unresponsive, unreliable, and they do not value customers' time.”
Best For Pinterest
When to choose each tool for your Pinterest pin strategy
Metricool
- Data-driven marketers who want deep Pinterest analytics
- Creators who want competitor tracking and benchmarking
- Budget-conscious users who want analytics plus scheduling
Pallyy
- Instagram-first creators who occasionally post to Pinterest
- Visual planners who want a modern, clean tool
- Budget-conscious creators who value simplicity
BlogToPin
- You need hundreds of unique pins created from your website content
- You want AI to write Pinterest-optimized titles and descriptions
- You are tired of manually designing pin images for every post
- You want to automatically remove underperforming pins
- You need Pinterest pin creation on autopilot, not just scheduling
Overview
Metricool and Pallyy are both affordable options for Pinterest scheduling. Metricool provides analytics with SmartSchedule timing and a free tier. Pallyy offers visual grid planning designed primarily for Instagram. For Pinterest, Metricool's analytics-backed scheduling and free entry point make it more relevant, while Pallyy's visual features are better for Instagram-first users.
Pinterest Relevance
Metricool's SmartSchedule analyzes audience engagement to recommend optimal Pinterest posting times. Its analytics provide pin performance data and competitor insights. Both directly useful for Pinterest strategy.
Pallyy's visual grid planner is designed for Instagram's 3-column layout. Pinterest support exists but isn't optimized — the core features don't translate to Pinterest's feed format.
Free Tier
Metricool's free plan includes basic Pinterest scheduling and analytics. You can start Pinterest marketing without any cost and upgrade as needed.
Pallyy has a free tier but with limited Pinterest functionality. Metricool's free plan is more useful for Pinterest-specific work.
Analytics
Metricool provides Pinterest performance tracking, audience insights, and competitor analysis. Data-driven Pinterest decisions are supported from the free tier.
Pallyy offers basic analytics without the depth or Pinterest specificity that Metricool provides.
Pin Creation
Neither creates pins from blog content. Both are scheduling and planning tools.
BlogToPin automates pin creation from blog content. Paired with Metricool's free analytics, it creates the most affordable Pinterest marketing stack.
Final Verdict
Metricool is the better Pinterest option with free analytics and SmartSchedule. Pallyy is better for Instagram-first users wanting basic Pinterest scheduling.
BlogToPin plus Metricool (free) creates a complete Pinterest system at minimal cost.
Want pins created automatically?
Both Metricool and Pallyy require manual pin creation. BlogToPin generates pins from your website with AI — no design work needed.
Frequently Asked Questions
7 questions answered about Metricool vs Pallyy
Is Metricool or Pallyy better for scheduling Pinterest pins?
Metricool is the stronger choice for Pinterest. Its SmartSchedule feature uses audience engagement data to recommend optimal posting times specifically for Pinterest, and its free plan includes Pinterest analytics. Pallyy was built around Instagram's visual grid layout, so its scheduling tools don't translate well to Pinterest's feed format.
Does Pallyy support Pinterest pin scheduling?
Pallyy does support Pinterest scheduling, but it's a secondary feature. The platform's core strength is Instagram visual planning with its grid preview tool. Pinterest users won't benefit from Pallyy's standout features, making it a less efficient choice compared to tools with dedicated Pinterest support like Metricool.
Can I use Metricool for free to schedule Pinterest pins?
Yes. Metricool's free plan includes Pinterest scheduling, SmartSchedule timing recommendations, and basic analytics. You can start managing your Pinterest account without paying anything, then upgrade to a paid plan as your needs grow.
How much does Pallyy cost compared to Metricool for Pinterest?
Metricool starts with a free plan that covers Pinterest scheduling and analytics. Pallyy costs $15/mo for its paid plan. Since Metricool's free tier offers more Pinterest-relevant features than Pallyy's paid plan, Metricool is the better value for Pinterest-focused marketers.
Which tool offers better Pinterest analytics, Metricool or Pallyy?
Metricool provides significantly deeper Pinterest analytics, including pin performance metrics, audience insights, competitor analysis, and data-driven posting time recommendations. Pallyy's analytics are basic and lack Pinterest-specific depth.
Can Metricool or Pallyy create Pinterest pin images?
Neither Metricool nor Pallyy creates pin images from your content. Both are scheduling and management tools. If you need automated pin creation from blog posts, BlogToPin generates pin designs from your blog content and handles scheduling, filling the creation gap that both tools leave open.
When should I choose Pallyy over Metricool?
Choose Pallyy if Instagram is your primary platform and Pinterest is secondary. Pallyy's visual grid planner and Instagram-first features are excellent for Instagram content planning. But if Pinterest is your focus, Metricool's free analytics and SmartSchedule deliver more value.
Tired of creating pins by hand?
BlogToPin generates Pinterest pins from your website automatically. AI writes the titles and descriptions, 100+ templates handle design, and smart scheduling posts at optimal times. Try it free.