Publer vs ViralTag
Free scheduler versus multi-board distributor for Pinterest
TL;DR
For Pinterest pin creation: Publer offers free bulk scheduling with recycling, Viraltag provides multi-board scheduling and recycling at $24/mo. Both recycle — Viraltag adds multi-board posting. BlogToPin automates pin creation.
Key Differences for Pinterest
How these tools differ for Pinterest pin creation and scheduling
Pinterest Focus
Publer has a Pinterest rating of 4/10 while ViralTag scores 7/10. ViralTag offers stronger Pinterest-specific features.
Pricing
Publer starts at $12/mo while ViralTag starts at $24/mo. Publer offers a free plan.
Automation
Publer offers Recurring posts. ViralTag has Post recycling. Neither tool can auto-create pins from your website content like BlogToPin does.
Bulk Pin Creation
Neither Publer nor ViralTag can generate pins from your website automatically. BlogToPin reads your sitemap and creates hundreds of optimized pins with AI-written titles and descriptions.
Platform Support
Publer supports Instagram, Facebook, X, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Telegram. ViralTag covers Instagram, Facebook, X, Pinterest, Tumblr. Publer gives you more platform options.
Analytics
ViralTag provides deeper Pinterest analytics. ViralTag offers detailed analytics while the other has more basic reporting.
Pricing for Pinterest Users
What you will actually pay for Pinterest pin scheduling
Publer
Per workspace with social account limits
ViralTag
Tiered plans with account limits
BlogToPin
Starter plan. 1,000+ pins/mo. Unlimited AI.
Pinterest Feature Comparison
20 Pinterest-relevant features compared side-by-side
| Feature | Publer | ViralTag | BlogToPin |
|---|---|---|---|
| Pinterest Features | |||
| Pinterest Scheduling | |||
| Smart Schedule | Auto Schedule | Queue scheduling | AI-powered |
| Pin Templates | Canva built-in | 100+ templates | |
| Board Management | Basic | ||
| Idea & Video Pins | |||
| Automation | |||
| Bulk Scheduling | Bulk upload | Automatic | |
| Auto-Create from URL | |||
| Auto-Sync New Content | |||
| Content Recycling | Recurring posts | Post recycling | |
| Delete Underperforming Pins | |||
| RSS Feed Integration | |||
| AI & Content | |||
| AI Writing | AI Assist | Unlimited | |
| AI Image Generation | AI Images | ||
| Hashtag Suggestions | |||
| Analytics | |||
| Pinterest Analytics | Basic | ||
| Best Time to Post | |||
| Competitor Tracking | |||
| Platform | |||
| Multi-Platform | Instagram, Facebook, X, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Telegram | Instagram, Facebook, X, Pinterest, Tumblr | Pinterest focused |
| Mobile App | |||
| Team Collaboration | Business plan | Business plan | Business plan |
Pros & Cons for Pinterest
Strengths and weaknesses for Pinterest pin workflows
Publer
Pros
- Incredible value for money, one of the cheapest options
- Bulk scheduling saves tons of time
- RSS feed integration auto-pulls new content
- Supports more platforms than most tools at this price
- Recurring posts feature for evergreen content
- Generous free plan to get started
Cons
- Pinterest scheduling is basic, no platform-specific features
- Interface is functional but not beautiful
- Analytics are limited on lower plans
- No pin design tools or templates
- Auto-schedule is not Pinterest-optimized
- Cannot create pins from website content automatically
ViralTag
Pros
- Strong Pinterest focus with multi-board pinning
- Post recycling keeps evergreen pins circulating
- Built-in Canva integration for pin design
- RSS feed integration for automatic content sourcing
- Bulk upload for scheduling many pins at once
- Good Pinterest analytics with board-level data
Cons
- Interface feels dated compared to modern tools
- No AI writing or image generation features
- Smaller user base means less community support
- No mobile app available
- Cannot auto-create pins from website content
- Limited to fewer platforms than competitors
BlogToPin
Pros
- Auto-creates pins from your website content — no manual design
- 100+ pin templates for visual variety across your profile
- AI writes Pinterest-optimized titles and descriptions
- Automatically deletes underperforming pins to protect account quality
- Smart scheduling posts pins at optimal times
- Reads your sitemap and generates pins from every page
Cons
- Pinterest-only — does not support other social platforms
- No mobile app yet
- Requires a website with content to generate pins from
- Starting at $39/mo, higher entry price than basic schedulers
What Users Say
Real user reviews from Trustpilot and G2
Publer Reviews
“We need to plan content for weeks or months in advance. Publer handles that with bulk upload and scheduling.”
“Publer has completely transformed my approach to online marketing. The user-friendly interface makes scheduling posts a breeze.”
Best For Pinterest
When to choose each tool for your Pinterest pin strategy
Publer
- Budget-conscious creators who need multi-platform scheduling
- Small businesses looking for the most features per dollar
- Bloggers who want RSS-to-social automation on a budget
ViralTag
- Pinterest marketers who want recycling without Tailwind pricing
- Visual content creators who value built-in Canva design
- Bloggers who want RSS-to-Pinterest automation
BlogToPin
- You need hundreds of unique pins created from your website content
- You want AI to write Pinterest-optimized titles and descriptions
- You are tired of manually designing pin images for every post
- You want to automatically remove underperforming pins
- You need Pinterest pin creation on autopilot, not just scheduling
Overview
Publer and Viraltag both offer content recycling for Pinterest but at different price points. Publer starts free with general recycling. Viraltag adds multi-board scheduling — posting one pin to multiple boards with time offsets — at $24/mo. For Pinterest growth, multi-board distribution is a proven strategy.
Multi-Board Scheduling
Viraltag lets you schedule one pin to multiple boards with customized timing. A key Pinterest growth strategy.
Publer schedules to individual boards. Multi-board posting requires separate posts.
Pricing
Publer starts free. Viraltag starts at $24/mo. The gap pays for multi-board scheduling.
For budget Pinterest, Publer suffices. For growth optimization, Viraltag's multi-board feature adds value.
Pin Creation
Neither creates pins from blog content.
BlogToPin automates creation. Combined with either tool's scheduling, it creates a complete Pinterest pipeline.
Final Verdict
Publer for affordable Pinterest scheduling with recycling. Viraltag for advanced multi-board distribution.
BlogToPin adds automated creation to either platform.
Want pins created automatically?
Both Publer and ViralTag require manual pin creation. BlogToPin generates pins from your website with AI — no design work needed.
Frequently Asked Questions
6 questions answered about Publer vs ViralTag
Is Viraltag's multi-board scheduling worth $24/mo over Publer's free plan?
If multi-board distribution is central to your Pinterest strategy, yes. Posting one pin to multiple relevant boards with staggered timing is a proven Pinterest growth tactic that Viraltag handles natively. With Publer, you need to create separate posts for each board, which is time-consuming at scale.
How does multi-board pin scheduling work in Viraltag versus Publer?
Viraltag lets you select multiple boards when scheduling a single pin and automatically spaces out the postings with time offsets to avoid spam signals. Publer requires you to create individual scheduled posts for each board, manually setting different times. For users with 10+ boards, Viraltag saves significant scheduling time.
Do both Publer and Viraltag support Pinterest content recycling?
Yes, both support content recycling. Publer offers recycling in its paid plans with general evergreen reposting. Viraltag also includes recycling and combines it with multi-board distribution, so recycled pins automatically go to multiple boards. The combination of recycling plus multi-board posting makes Viraltag more powerful for Pinterest-specific evergreen strategies.
Can Publer or Viraltag create Pinterest pin images from blog content?
Neither tool automatically creates Pinterest pin designs from your blog posts. Both require you to upload pre-designed images. BlogToPin fills this gap by generating branded pin images directly from blog content, which you can then schedule through either Publer or Viraltag.
Which is better for a Pinterest beginner: Publer or Viraltag?
Publer is better for beginners because of its free plan. You can learn Pinterest scheduling basics without any financial commitment. Once you understand your Pinterest strategy and have enough content to distribute across multiple boards, upgrading to Viraltag for multi-board scheduling makes strategic sense.
How do Publer and Viraltag compare on ease of use for Pinterest?
Both have intuitive interfaces for Pinterest scheduling. Publer's strength is its clean bulk upload workflow via CSV. Viraltag's strength is its visual calendar and drag-and-drop multi-board selection. For daily Pinterest management, Viraltag's interface is slightly more Pinterest-friendly, while Publer is faster for batch operations.
Tired of creating pins by hand?
BlogToPin generates Pinterest pins from your website automatically. AI writes the titles and descriptions, 100+ templates handle design, and smart scheduling posts at optimal times. Try it free.