Metricool vs Pin Generator
Free analytics versus dedicated pin creator for Pinterest
TL;DR
For Pinterest pin creation: Metricool provides free analytics and scheduling, while Pin Generator creates pins in bulk at ~$9/mo. They're complementary — Metricool for data, Pin Generator for creation. BlogToPin automates both creation and scheduling from blog content.
Key Differences for Pinterest
How these tools differ for Pinterest pin creation and scheduling
Pinterest Focus
Metricool has a Pinterest rating of 6/10 while Pin Generator scores 6/10. Both tools offer similar Pinterest support.
Pricing
Metricool starts at $22/mo while Pin Generator starts at $19/mo. Metricool offers a free plan.
Bulk Pin Creation
Neither Metricool nor Pin Generator can generate pins from your website automatically. BlogToPin reads your sitemap and creates hundreds of optimized pins with AI-written titles and descriptions.
Platform Support
Metricool supports Instagram, Facebook, X, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Twitch. Pin Generator covers Pinterest only (design). Metricool gives you more platform options.
Analytics
Metricool provides deeper Pinterest analytics. Metricool offers detailed analytics while the other has more basic reporting.
Pricing for Pinterest Users
What you will actually pay for Pinterest pin scheduling
Metricool
Tiered plans based on brands
Pin Generator
Per pin volume
BlogToPin
Starter plan. 1,000+ pins/mo. Unlimited AI.
Pinterest Feature Comparison
20 Pinterest-relevant features compared side-by-side
| Feature | Metricool | Pin Generator | BlogToPin |
|---|---|---|---|
| Pinterest Features | |||
| Pinterest Scheduling | |||
| Smart Schedule | Best Times | AI-powered | |
| Pin Templates | Auto-generated | 100+ templates | |
| Board Management | Basic | ||
| Idea & Video Pins | |||
| Automation | |||
| Bulk Scheduling | CSV import | Automatic | |
| Auto-Create from URL | Design only | ||
| Auto-Sync New Content | |||
| Content Recycling | |||
| Delete Underperforming Pins | |||
| RSS Feed Integration | |||
| AI & Content | |||
| AI Writing | AI Assistant | Unlimited | |
| AI Image Generation | |||
| Hashtag Suggestions | Hashtag Tracker | ||
| Analytics | |||
| Pinterest Analytics | Detailed | ||
| Best Time to Post | |||
| Competitor Tracking | |||
| Platform | |||
| Multi-Platform | Instagram, Facebook, X, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Twitch | Pinterest only (design) | Pinterest focused |
| Mobile App | |||
| Team Collaboration | Team plan | Business plan | |
Pros & Cons for Pinterest
Strengths and weaknesses for Pinterest pin workflows
Metricool
Pros
- Best analytics in its price range, especially for Pinterest
- Competitor tracking lets you benchmark against others
- Hashtag tracker monitors performance over time
- Free plan is actually useful for solo creators
- Best time to post suggestions based on your data
- Clean dashboard with actionable insights
Cons
- Scheduling features are secondary to analytics
- No pin design tools or templates
- No content recycling or automation features
- Cannot create pins from website content
- Bulk scheduling limited to CSV import
- Some advanced analytics locked behind higher plans
Pin Generator
Pros
- Automatically creates pin images from your blog posts
- Multiple templates for design variety
- Saves time vs manually designing each pin in Canva
- Pulls text and images from your URLs automatically
- Good for bloggers with lots of content to turn into pins
Cons
- No scheduling, analytics, or board management
- Design quality can be hit or miss
- Limited template customization options
- Still need another tool for scheduling the pins
- No AI writing for descriptions or titles
- Cannot handle the full Pinterest workflow
BlogToPin
Pros
- Auto-creates pins from your website content — no manual design
- 100+ pin templates for visual variety across your profile
- AI writes Pinterest-optimized titles and descriptions
- Automatically deletes underperforming pins to protect account quality
- Smart scheduling posts pins at optimal times
- Reads your sitemap and generates pins from every page
Cons
- Pinterest-only — does not support other social platforms
- No mobile app yet
- Requires a website with content to generate pins from
- Starting at $39/mo, higher entry price than basic schedulers
What Users Say
Real user reviews from Trustpilot and G2
Metricool Reviews
“I've used Metricool now for over a year, and run over 30 different brands from their platform. Their support team is fantastic.”
“The software simply does not work and customer support is unresponsive, unreliable, and they do not value customers' time.”
Best For Pinterest
When to choose each tool for your Pinterest pin strategy
Metricool
- Data-driven marketers who want deep Pinterest analytics
- Creators who want competitor tracking and benchmarking
- Budget-conscious users who want analytics plus scheduling
Pin Generator
- Bloggers who want automated pin design without manual work
- Content creators who have lots of posts but no time to design
- Pinterest users who need a design tool paired with a separate scheduler
BlogToPin
- You need hundreds of unique pins created from your website content
- You want AI to write Pinterest-optimized titles and descriptions
- You are tired of manually designing pin images for every post
- You want to automatically remove underperforming pins
- You need Pinterest pin creation on autopilot, not just scheduling
Overview
Metricool and Pin Generator serve completely different parts of the Pinterest workflow. Metricool tracks performance and schedules pins with a free tier. Pin Generator creates the pins themselves with templates and bulk generation. For Pinterest, you ideally need both — analytics to guide strategy and creation to produce content.
Analytics vs. Creation
Metricool tells you how pins perform — which styles work, when to post, how competitors compare. This data guides what you should create.
Pin Generator creates the pins — templates, batch generation, multiple variations. It addresses the production bottleneck that limits Pinterest output.
Complementary Use
These tools work well together. Use Metricool's analytics to understand what works, then use Pin Generator to create that type of content. The combined cost (~$9/mo) is affordable.
Metricool's free plan means adding Pin Generator costs only ~$9/mo for a creation+analytics Pinterest stack.
Pinterest Focus
Pin Generator is 100% Pinterest-focused. Metricool covers multiple platforms with Pinterest as one of several.
Both provide Pinterest value through different capabilities.
Full Automation
Pin Generator speeds up manual creation. Metricool optimizes scheduling. Neither automates the full blog-to-pin pipeline.
BlogToPin automates the complete workflow — reading blog content, generating pins, and scheduling. It replaces the manual creation Pin Generator speeds up while complementing Metricool's analytics.
Final Verdict
Metricool and Pin Generator are complementary — analytics plus creation. Together they cover the Pinterest workflow at ~$9/mo.
BlogToPin provides deeper automation by converting blog content into pins automatically, complementing Metricool's free analytics for a complete Pinterest stack.
Want pins created automatically?
Both Metricool and Pin Generator require manual pin creation. BlogToPin generates pins from your website with AI — no design work needed.
Frequently Asked Questions
7 questions answered about Metricool vs Pin Generator
Do I need both Metricool and Pin Generator for Pinterest?
They serve completely different functions and work well together. Metricool (free) handles analytics, performance tracking, and scheduling. Pin Generator (~$9/mo) handles pin design with templates and bulk creation. Together they cover the full Pinterest workflow for about $9/mo total.
Can Metricool create Pinterest pin images?
No. Metricool is an analytics and scheduling platform. It tracks how your pins perform and helps you schedule them at optimal times, but it cannot design or generate pin images. You need a separate creation tool like Pin Generator or BlogToPin.
How does Pin Generator compare to BlogToPin for creating pins?
Pin Generator provides templates for manually designing pins in bulk. BlogToPin automates the entire process by reading your blog content and generating pin designs automatically. Pin Generator gives you more manual design control, while BlogToPin eliminates the creation step entirely.
What does Metricool's free plan include for Pinterest?
Metricool's free plan includes Pinterest scheduling, SmartSchedule timing recommendations based on audience engagement, pin performance analytics, and competitor analysis. It's one of the most generous free tiers available for Pinterest management.
Is Pin Generator worth $9/mo if I already use Metricool?
Yes, if you create pins manually. Pin Generator speeds up the design process with templates and batch generation, addressing the production bottleneck. However, if your pins come from blog content, BlogToPin automates creation entirely, making Pin Generator unnecessary.
What is the most cost-effective Pinterest marketing stack?
Metricool (free) for analytics and scheduling combined with BlogToPin for automated pin creation from blog content. This gives you data-driven scheduling, performance tracking, and automated pin generation at the lowest possible cost.
Can Pin Generator schedule pins to Pinterest?
Pin Generator focuses on pin creation, not scheduling. You would still need a scheduling tool like Metricool to publish your pins at optimal times. This is why the two tools complement each other rather than compete.
Tired of creating pins by hand?
BlogToPin generates Pinterest pins from your website automatically. AI writes the titles and descriptions, 100+ templates handle design, and smart scheduling posts at optimal times. Try it free.