Loomly vs Tailwind
Team tool versus Pinterest-native specialist
TL;DR
For Pinterest pin creation: Loomly provides team approval from $65/mo ($49/mo billed annually), while Tailwind is the Pinterest specialist from $29.99/mo ($17.99/mo billed annually) with SmartSchedule, SmartPin and Tailwind Create. Tailwind is the better Pinterest tool at under half the price. BlogToPin also automates pin creation from blog content.
Key Differences for Pinterest
How these tools differ for Pinterest pin creation and scheduling
Pinterest Focus
Loomly has a Pinterest rating of 4/10 while Tailwind scores 9/10. Tailwind offers stronger Pinterest-specific features.
Pricing
Loomly starts at $65/mo ($49/mo billed annually) while Tailwind starts at $29.99/mo ($17.99/mo billed annually). Tailwind offers a free plan.
Automation
Loomly offers Recurring posts. Tailwind has SmartPin weekly refresh. Neither tool can auto-create pins from your website content like BlogToPin does.
Bulk Pin Creation
Neither Loomly nor Tailwind can generate pins from your website automatically. BlogToPin reads your sitemap and creates hundreds of optimized pins with AI-written titles and descriptions.
Platform Support
Loomly supports Instagram, Facebook, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Threads, Snapchat. Tailwind covers Pinterest only. Loomly gives you more platform options.
Pricing for Pinterest Users
What you will actually pay for Pinterest pin scheduling
Loomly
Flat plans with account and user limits
Tailwind
Per Pinterest account, credit-based plans
BlogToPin
Starter plan. 1,000+ pins/mo. Unlimited AI.
Pinterest Feature Comparison
20 Pinterest-relevant features compared side-by-side
| Feature | Loomly | Tailwind | BlogToPin |
|---|---|---|---|
| Pinterest Features | |||
| Pinterest Scheduling | |||
| Smart Schedule | Best time to post | SmartSchedule | AI-powered |
| Pin Templates | Tailwind Create | 100+ templates | |
| Board Management | Board selection | ||
| Idea & Video Pins | Video pins | ||
| Automation | |||
| Bulk Scheduling | CSV Upload | Automatic | |
| Auto-Create from URL | SmartPin | ||
| Auto-Sync New Content | RSS SmartPin | ||
| Content Recycling | Recurring posts | SmartPin weekly refresh | |
| Delete Underperforming Pins | |||
| RSS Feed Integration | RSS & Google Alerts | RSS SmartPin | |
| AI & Content | |||
| AI Writing | AI Assistant | Ghostwriter | Unlimited |
| AI Image Generation | |||
| Hashtag Suggestions | |||
| Analytics | |||
| Pinterest Analytics | |||
| Best Time to Post | |||
| Competitor Tracking | |||
| Platform | |||
| Multi-Platform | Instagram, Facebook, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Threads, Snapchat | Pinterest only | Pinterest focused |
| Mobile App | |||
| Team Collaboration | Built-in | Collaborators (select plans) | Business plan |
Pros & Cons for Pinterest
Strengths and weaknesses for Pinterest pin workflows
Loomly
Pros
- Excellent approval workflows for teams and agencies
- Post ideas and inspiration engine helps beat creative blocks
- Brand guidelines ensure consistency across team members
- Clean calendar view for content planning
- Good range of platform support (X/Twitter is no longer supported)
- Interaction management across platforms
Cons
- No Pinterest-specific features or optimization
- No pin templates or design tools
- Only basic recurring posts, no evergreen queue
- Relatively expensive for what it offers Pinterest users
- Generic best-time-to-post suggestions, nothing Pinterest-specific
- Cannot auto-create pins from website content
Tailwind
Pros
- Long-standing Pinterest marketing partner focused only on Pinterest
- SmartPin creates a fresh pin from each URL every week, and can follow your RSS feed
- Turbo boosts your top pins through a community of creators
- SmartSchedule picks optimal posting times based on your audience data
- Tailwind Create generates pin designs quickly from templates
- Solid Pinterest analytics with board-level insights
Cons
- New plans are Pinterest-only (Instagram and Facebook on legacy plans only)
- Credit-based: every scheduled pin, SmartPin and Ghostwriter run uses credits
- Engagement boosting (Turbo) and keyword research are separate paid add-ons
- Cannot delete underperforming pins for you
- Tailwind Create designs can look generic and template-y
- Priced per Pinterest account, so costs multiply across accounts
BlogToPin
Pros
- Auto-creates pins from your website content — no manual design
- 100+ pin templates for visual variety across your profile
- AI writes Pinterest-optimized titles and descriptions
- Automatically deletes underperforming pins to protect account quality
- Smart scheduling posts pins at optimal times
- Reads your sitemap and generates pins from every page
Cons
- Pinterest-only — does not support other social platforms
- No mobile app yet
- Requires a website with content to generate pins from
- Starting at $39/mo, higher entry price than basic schedulers
What Users Say
Real user reviews from Trustpilot and G2
Loomly Reviews
“Loomly has been a game-changer for managing my social media content! It's incredibly easy to use, and when it pushes posts out, everything comes through correctly on each platform — no weird formatting issues.”
“Instituted a 400% price increase with one month's notice, made it impossible to reply to the email or talk to anyone.”
Tailwind Reviews
“The SmartPin scheduler is out of this world and really creates a more efficient workflow for me.”
“I'd just been charged $599.88 without any prior notice. There was absolutely no indication during signup that the plan would auto-renew.”
Best For Pinterest
When to choose each tool for your Pinterest pin strategy
Loomly
- Teams that need approval workflows and brand consistency
- Brands managing content across many platforms with guidelines
- Agencies that need client approval before posts go live
Tailwind
- Pinterest-first marketers who want deep platform integration
- Bloggers who want existing URLs turned into fresh weekly pins with SmartPin
- Creators who want community engagement boosts via Turbo
BlogToPin
- You need hundreds of unique pins created from your website content
- You want AI to write Pinterest-optimized titles and descriptions
- You are tired of manually designing pin images for every post
- You want to automatically remove underperforming pins
- You need Pinterest pin creation on autopilot, not just scheduling
Overview
Loomly and Tailwind serve Pinterest from different angles. Loomly manages team content workflows. Tailwind is purpose-built for Pinterest — new plans are Pinterest-only — with SmartSchedule, SmartPin and Turbo. For Pinterest marketing, Tailwind's specialized features deliver significantly more value at a lower price — unless team approval is your primary requirement.
Pinterest Intelligence
Tailwind offers SmartSchedule for optimal timing, SmartPin for turning your URLs into new pins automatically, Turbo for engagement boosting, and Tailwind Create for pin design. Purpose-built Pinterest features.
Loomly provides general social scheduling with team approval, plus bulk posting, recurring posts and best-time suggestions. None of it is Pinterest-specific.
Team Features
Loomly's advantage is structured team approval — review, comment, and approve before publishing. For brands needing content governance, this process is valuable.
Tailwind doesn't center on formal approval workflows. For solo marketers or small teams, that is rarely a problem.
Pricing
Tailwind Pin Scheduling & Creation costs $29.99/mo ($17.99/mo billed annually) per Pinterest account — less than half of Loomly Starter at $65/mo ($49/mo billed annually) — while providing more Pinterest-specific features. SEO and Turbo add-ons cost extra.
Loomly's premium pays for team features. If team approval isn't needed, Tailwind delivers far more Pinterest value.
Pin Creation
Tailwind includes Tailwind Create for pin design and SmartPin for creating pins from your website automatically. Loomly has no creation tools.
BlogToPin also automates blog-to-pin creation, so compare it with Tailwind's SmartPin if automation is the priority.
Final Verdict
Tailwind is the better Pinterest tool with purpose-built features at less than half the price. Loomly is only better for teams requiring formal approval workflows or managing many other platforms.
For automated pins from blog content, compare Tailwind's SmartPin with BlogToPin.
Want pins created automatically?
Both Loomly and Tailwind require manual pin creation. BlogToPin generates pins from your website with AI — no design work needed.
Frequently Asked Questions
7 questions answered about Loomly vs Tailwind
Should I use Loomly or Tailwind for Pinterest marketing?
Tailwind is the clear winner for Pinterest. It's purpose-built for the platform with SmartSchedule for optimal timing, SmartPin for automatic pins from your URLs, and Turbo for engagement. Loomly is a general social media tool with no Pinterest-specific intelligence. Choose Loomly only if team approval workflows are your top priority.
How does Tailwind's pricing compare to Loomly for Pinterest?
Tailwind costs $29.99/mo ($17.99/mo billed annually) per Pinterest account — less than half of Loomly Starter at $65/mo ($49/mo billed annually). Tailwind includes more Pinterest-specific features: SmartSchedule, SmartPin and Tailwind Create, with Turbo and SEO as paid add-ons. Loomly's higher price pays for team approval features, not Pinterest capabilities.
Does Tailwind Create replace the need for separate pin design tools?
Tailwind Create generates pin designs from templates optimized for Pinterest. It handles basic pin creation that Loomly cannot do at all. For automated pin creation from blog posts, Tailwind's SmartPin and BlogToPin both read your content and generate pins without manual input.
What is Tailwind SmartPin and does Loomly have something similar?
SmartPin turns any URL into a new pin every week, and RSS SmartPin turns new blog posts into SmartPins automatically. Loomly has no equivalent — its RSS and Google Alerts integration only suggests ideas and drafts, and its recurring posts repeat existing posts rather than creating new pins.
Can Loomly's team features work alongside Tailwind for Pinterest?
Some teams use Loomly for content review and approval, then publish through Tailwind for its Pinterest-specific scheduling intelligence. However, this doubles your tool cost and adds workflow complexity. For most teams, Tailwind alone is sufficient for Pinterest.
What is Tailwind Turbo and why does it matter for Pinterest?
Turbo is Tailwind's engagement add-on ($14.99/mo, or $11.99/mo billed annually) that boosts engagement on your pins through Tailwind's community. It superseded the older Communities feature. Loomly offers no equivalent reach amplification feature.
What is the best Pinterest tool stack if budget is not a concern?
For Pinterest-only marketing, Tailwind covers scheduling, SmartPin and Turbo, while BlogToPin covers automated pin creation and scheduling from blog content — compare them for your workflow. Loomly would only be added if you need a separate approval layer or manage several other social platforms.
Tired of creating pins by hand?
BlogToPin generates Pinterest pins from your website automatically. AI writes the titles and descriptions, 100+ templates handle design, and smart scheduling posts at optimal times. Try it free.