Loomly vs Planoly
Team workflows versus Instagram planner for Pinterest
TL;DR
For Pinterest pin creation: Loomly offers team approval from $65/mo ($49/mo billed annually), while Planoly is an Instagram-first planner from $16/mo ($14/mo billed annually) with a free plan. Planoly is cheaper; Loomly has better team features and Pinterest analytics. Neither excels at Pinterest — BlogToPin automates pin creation.
Key Differences for Pinterest
How these tools differ for Pinterest pin creation and scheduling
Pinterest Focus
Loomly has a Pinterest rating of 4/10 while Planoly scores 5/10. Planoly offers stronger Pinterest-specific features.
Pricing
Loomly starts at $65/mo ($49/mo billed annually) while Planoly starts at $16/mo ($14/mo billed annually). Planoly offers a free plan.
Automation
Loomly offers Recurring posts. Neither tool can auto-create pins from your website content like BlogToPin does.
Bulk Pin Creation
Neither Loomly nor Planoly can generate pins from your website automatically. BlogToPin reads your sitemap and creates hundreds of optimized pins with AI-written titles and descriptions.
Platform Support
Loomly supports Instagram, Facebook, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Threads, Snapchat. Planoly covers Instagram, Facebook, LinkedIn, Pinterest, TikTok, Threads, YouTube. Loomly gives you more platform options.
Analytics
Loomly provides deeper Pinterest analytics. Loomly offers detailed analytics while the other has more basic reporting.
Pricing for Pinterest Users
What you will actually pay for Pinterest pin scheduling
Loomly
Flat plans with account and user limits
Planoly
Per social set and user, unlimited uploads
BlogToPin
Starter plan. 1,000+ pins/mo. Unlimited AI.
Pinterest Feature Comparison
20 Pinterest-relevant features compared side-by-side
| Feature | Loomly | Planoly | BlogToPin |
|---|---|---|---|
| Pinterest Features | |||
| Pinterest Scheduling | |||
| Smart Schedule | Best time to post | AI-powered | |
| Pin Templates | 100+ templates | ||
| Board Management | Board selection | Single board per pin | |
| Idea & Video Pins | Video pins | Image & video pins | |
| Automation | |||
| Bulk Scheduling | Bulk upload | Automatic | |
| Auto-Create from URL | |||
| Auto-Sync New Content | |||
| Content Recycling | Recurring posts | ||
| Delete Underperforming Pins | |||
| RSS Feed Integration | RSS & Google Alerts | ||
| AI & Content | |||
| AI Writing | AI Assistant | AI Caption Generator | Unlimited |
| AI Image Generation | |||
| Hashtag Suggestions | |||
| Analytics | |||
| Pinterest Analytics | |||
| Best Time to Post | |||
| Competitor Tracking | |||
| Platform | |||
| Multi-Platform | Instagram, Facebook, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Threads, Snapchat | Instagram, Facebook, LinkedIn, Pinterest, TikTok, Threads, YouTube | Pinterest focused |
| Mobile App | |||
| Team Collaboration | Built-in | Growth plan (2 users) | Business plan |
Pros & Cons for Pinterest
Strengths and weaknesses for Pinterest pin workflows
Loomly
Pros
- Excellent approval workflows for teams and agencies
- Post ideas and inspiration engine helps beat creative blocks
- Brand guidelines ensure consistency across team members
- Clean calendar view for content planning
- Good range of platform support (X/Twitter is no longer supported)
- Interaction management across platforms
Cons
- No Pinterest-specific features or optimization
- No pin templates or design tools
- Only basic recurring posts, no evergreen queue
- Relatively expensive for what it offers Pinterest users
- Generic best-time-to-post suggestions, nothing Pinterest-specific
- Cannot auto-create pins from website content
Planoly
Pros
- Beautiful visual grid planner for planning your feed
- Easy to learn with a clean, minimal interface
- Good Instagram planning tools that translate okay to Pinterest
- Decent mobile app for planning on the go
- Affordable entry point for beginners
Cons
- Pinterest features clearly secondary to Instagram
- Free plan limited to 10 uploads a month on the mobile app
- No content recycling or automation features
- Analytics focus on Instagram, with no dedicated Pinterest analytics
- Best-time-to-post suggestions are Instagram-only; cannot pin to multiple boards at once
- Cannot create pins from website content
BlogToPin
Pros
- Auto-creates pins from your website content — no manual design
- 100+ pin templates for visual variety across your profile
- AI writes Pinterest-optimized titles and descriptions
- Automatically deletes underperforming pins to protect account quality
- Smart scheduling posts pins at optimal times
- Reads your sitemap and generates pins from every page
Cons
- Pinterest-only — does not support other social platforms
- No mobile app yet
- Requires a website with content to generate pins from
- Starting at $39/mo, higher entry price than basic schedulers
What Users Say
Real user reviews from Trustpilot and G2
Loomly Reviews
“Loomly has been a game-changer for managing my social media content! It's incredibly easy to use, and when it pushes posts out, everything comes through correctly on each platform — no weird formatting issues.”
“Instituted a 400% price increase with one month's notice, made it impossible to reply to the email or talk to anyone.”
Planoly Reviews
“I have been using Planoly for 5+ years and have always had a good experience with them.”
“Planoly quietly charged me over $500 across 6 years with no renewal reminders, no usage reports.”
Best For Pinterest
When to choose each tool for your Pinterest pin strategy
Loomly
- Teams that need approval workflows and brand consistency
- Brands managing content across many platforms with guidelines
- Agencies that need client approval before posts go live
Planoly
- Instagram-first creators who also post to Pinterest
- Visual planners who want a clean grid view
- Beginners who value simplicity over power features
BlogToPin
- You need hundreds of unique pins created from your website content
- You want AI to write Pinterest-optimized titles and descriptions
- You are tired of manually designing pin images for every post
- You want to automatically remove underperforming pins
- You need Pinterest pin creation on autopilot, not just scheduling
Overview
Loomly and Planoly both support Pinterest as a secondary feature. Loomly provides team collaboration with approval workflows. Planoly offers visual planning designed for Instagram. For Pinterest-specific marketing, neither tool is optimized — the choice depends on team needs (Loomly) versus budget visual planning (Planoly).
Team vs. Individual
Loomly's approval workflows and team collaboration suit brands with multiple content stakeholders.
Planoly's visual planner suits individual creators managing visual content across Instagram and Pinterest.
Pinterest Support
Both support Pinterest scheduling but neither optimizes for it. Loomly treats Pinterest as one of many platforms, with board selection and Pinterest analytics. Planoly auto-posts to a single board, and its analytics and best-time features are Instagram-focused.
For dedicated Pinterest marketing, both are general tools. Tailwind, Pin Generator or BlogToPin provide more Pinterest-specific value.
Pricing
Planoly Starter at $16/mo ($14/mo billed annually) costs well under half of Loomly Starter at $65/mo ($49/mo billed annually), and Planoly has a free plan. The price difference reflects Loomly's team features.
Individual Pinterest users get better value from Planoly. Teams needing approval workflows need Loomly.
Pin Creation
Neither creates pins. Both are scheduling and management tools.
BlogToPin automates pin creation from blog content — the highest-impact capability neither provides.
Final Verdict
Planoly for budget visual planning. Loomly for team approval workflows. Neither for Pinterest-specific optimization.
BlogToPin automates the pin creation both tools leave manual.
Want pins created automatically?
Both Loomly and Planoly require manual pin creation. BlogToPin generates pins from your website with AI — no design work needed.
Frequently Asked Questions
6 questions answered about Loomly vs Planoly
Is Loomly or Planoly better for Pinterest scheduling?
Neither specializes in Pinterest. Planoly is designed primarily for Instagram visual planning with Pinterest as a secondary feature. Loomly is a general social media team tool. For dedicated Pinterest scheduling, consider Tailwind, which is purpose-built for the platform.
How much does Loomly cost compared to Planoly for Pinterest use?
Planoly Starter costs $16/mo ($14/mo billed annually) while Loomly Starter costs $65/mo ($49/mo billed annually) — roughly three to four times as much. The cost difference reflects Loomly's team approval features. If you're a solo Pinterest creator, Planoly covers basic scheduling needs at a much lower cost, and it has a free plan.
Can Planoly or Loomly create Pinterest pin designs?
Neither tool creates pin designs. Both are scheduling and management platforms that expect you to upload finished pin images. For automated pin creation from your blog content, BlogToPin generates Pinterest-optimized designs and handles the entire workflow.
Which tool is better for visual content planning on Pinterest?
Planoly has a stronger visual content calendar designed for grid-based platforms like Instagram. However, Pinterest doesn't use a grid layout the same way, so Planoly's visual planning advantage is less relevant for Pinterest specifically. Loomly offers a standard calendar view with post previews.
When should I choose Loomly over Planoly for Pinterest?
Choose Loomly when your team needs structured content approval — where managers review and approve pins before they go live. Loomly's approval workflows, commenting, and team collaboration features justify the higher price for brands with multiple stakeholders involved in Pinterest content.
Do Loomly or Planoly support Pinterest video pins?
Yes. Both can schedule image and video pins. The bigger difference is boards: Loomly lets you choose a board for each post, while Planoly auto-posts to a single board and can't create boards. BlogToPin focuses on standard pins created from blog content, which remain the core of Pinterest SEO strategy.
Tired of creating pins by hand?
BlogToPin generates Pinterest pins from your website automatically. AI writes the titles and descriptions, 100+ templates handle design, and smart scheduling posts at optimal times. Try it free.