Loomly vs SocialPilot
Team approval versus bulk publishing for Pinterest
TL;DR
For Pinterest pin creation: Loomly offers team approval from $65/mo ($49/mo billed annually), while SocialPilot starts at $20/mo ($17/mo billed annually), with CSV bulk upload and approvals from its $40/mo Standard plan. SocialPilot is cheaper and more practical for Pinterest volume. BlogToPin automates pin creation from blog content.
Key Differences for Pinterest
How these tools differ for Pinterest pin creation and scheduling
Pinterest Focus
Loomly has a Pinterest rating of 4/10 while SocialPilot scores 4/10. Both tools offer similar Pinterest support.
Pricing
Loomly starts at $65/mo ($49/mo billed annually) while SocialPilot starts at $20/mo ($17/mo billed annually).
Automation
Loomly offers Recurring posts. SocialPilot has Repeat posts. Neither tool can auto-create pins from your website content like BlogToPin does.
Bulk Pin Creation
Neither Loomly nor SocialPilot can generate pins from your website automatically. BlogToPin reads your sitemap and creates hundreds of optimized pins with AI-written titles and descriptions.
Platform Support
Loomly supports Instagram, Facebook, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Threads, Snapchat. SocialPilot covers Facebook, Instagram, TikTok, X, LinkedIn, Threads, YouTube, Pinterest, Google Business, Bluesky. SocialPilot gives you more platform options.
Pricing for Pinterest Users
What you will actually pay for Pinterest pin scheduling
Loomly
Flat plans with account and user limits
SocialPilot
Per plan with account and user limits
BlogToPin
Starter plan. 1,000+ pins/mo. Unlimited AI.
Pinterest Feature Comparison
20 Pinterest-relevant features compared side-by-side
| Feature | Loomly | SocialPilot | BlogToPin |
|---|---|---|---|
| Pinterest Features | |||
| Pinterest Scheduling | |||
| Smart Schedule | Best time to post | AI-suggested times | AI-powered |
| Pin Templates | 100+ templates | ||
| Board Management | Board selection | Basic | |
| Idea & Video Pins | Video pins | Limited | |
| Automation | |||
| Bulk Scheduling | CSV, up to 500 posts (Standard+) | Automatic | |
| Auto-Create from URL | |||
| Auto-Sync New Content | |||
| Content Recycling | Recurring posts | Repeat posts | |
| Delete Underperforming Pins | |||
| RSS Feed Integration | RSS & Google Alerts | ||
| AI & Content | |||
| AI Writing | AI Assistant | AI Pilot | Unlimited |
| AI Image Generation | |||
| Hashtag Suggestions | |||
| Analytics | |||
| Pinterest Analytics | |||
| Best Time to Post | |||
| Competitor Tracking | |||
| Platform | |||
| Multi-Platform | Instagram, Facebook, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Threads, Snapchat | Facebook, Instagram, TikTok, X, LinkedIn, Threads, YouTube, Pinterest, Google Business, Bluesky | Pinterest focused |
| Mobile App | |||
| Team Collaboration | Built-in | Standard plan+ | Business plan |
Pros & Cons for Pinterest
Strengths and weaknesses for Pinterest pin workflows
Loomly
Pros
- Excellent approval workflows for teams and agencies
- Post ideas and inspiration engine helps beat creative blocks
- Brand guidelines ensure consistency across team members
- Clean calendar view for content planning
- Good range of platform support (X/Twitter is no longer supported)
- Interaction management across platforms
Cons
- No Pinterest-specific features or optimization
- No pin templates or design tools
- Only basic recurring posts, no evergreen queue
- Relatively expensive for what it offers Pinterest users
- Generic best-time-to-post suggestions, nothing Pinterest-specific
- Cannot auto-create pins from website content
SocialPilot
Pros
- Excellent value for agencies managing multiple clients
- CSV bulk scheduling of up to 500 posts at once (Standard plan and up)
- Approval workflows from Standard, client management from Premium
- White-label reports on Premium and higher plans
- Supports many platforms at a very competitive price
- Team seats included per plan (3 users on Standard, unlimited on Ultimate)
Cons
- Pinterest features are generic, not optimized
- No pin design tools or templates
- Interface feels dated compared to newer tools
- Repeat posts only, no category-based evergreen recycling
- Analytics are decent but not deep for Pinterest
- No automation for creating pins from website content
BlogToPin
Pros
- Auto-creates pins from your website content — no manual design
- 100+ pin templates for visual variety across your profile
- AI writes Pinterest-optimized titles and descriptions
- Automatically deletes underperforming pins to protect account quality
- Smart scheduling posts pins at optimal times
- Reads your sitemap and generates pins from every page
Cons
- Pinterest-only — does not support other social platforms
- No mobile app yet
- Requires a website with content to generate pins from
- Starting at $39/mo, higher entry price than basic schedulers
What Users Say
Real user reviews from Trustpilot and G2
Loomly Reviews
“Loomly has been a game-changer for managing my social media content! It's incredibly easy to use, and when it pushes posts out, everything comes through correctly on each platform — no weird formatting issues.”
“Instituted a 400% price increase with one month's notice, made it impossible to reply to the email or talk to anyone.”
SocialPilot Reviews
“SocialPilot has made everything so much better with my social media management.”
“Typical bait and switch API group for your social accounts.”
Best For Pinterest
When to choose each tool for your Pinterest pin strategy
Loomly
- Teams that need approval workflows and brand consistency
- Brands managing content across many platforms with guidelines
- Agencies that need client approval before posts go live
SocialPilot
- Agencies managing 5+ client social media accounts
- Teams that need bulk scheduling and approval workflows
- Anyone who wants agency-level features without Sprout Social pricing
BlogToPin
- You need hundreds of unique pins created from your website content
- You want AI to write Pinterest-optimized titles and descriptions
- You are tired of manually designing pin images for every post
- You want to automatically remove underperforming pins
- You need Pinterest pin creation on autopilot, not just scheduling
Overview
Loomly and SocialPilot are team tools with different Pinterest strengths. Loomly provides content approval and inspiration. SocialPilot provides multi-board scheduling, CSV bulk upload, Pinterest analytics and client management at a lower price. For Pinterest publishing efficiency, SocialPilot's bulk operations are more impactful.
Bulk Operations
SocialPilot's CSV bulk upload handles up to 500 posts on its Standard plan and above. For Pinterest strategies requiring volume, this efficiency is essential.
Loomly now supports bulk posting too, but content runs through approval workflows — more structured, but slower for batch operations.
Team and Client Features
SocialPilot includes approvals from its Standard plan, and client management and white-label reports from Premium. Better for agencies.
Loomly provides internal team collaboration with structured approval. Better for in-house teams.
Pricing
SocialPilot is cheaper: Essentials costs $20/mo ($17/mo billed annually), and Standard, with CSV bulk upload and approvals, costs $40/mo ($34/mo billed annually). Loomly Starter costs $65/mo ($49/mo billed annually).
SocialPilot includes more publishing tools for the money. Loomly puts approval workflows and post ideas at the center.
Pin Creation
Neither designs pins from your content. SocialPilot publishes efficiently. Loomly manages approval.
BlogToPin automates pin creation. Pair with SocialPilot for efficient bulk publishing of auto-generated pins.
Final Verdict
SocialPilot for efficient Pinterest publishing at scale and a lower price. Loomly for structured team content approval.
BlogToPin plus SocialPilot handles both creation and bulk publishing.
Want pins created automatically?
Both Loomly and SocialPilot require manual pin creation. BlogToPin generates pins from your website with AI — no design work needed.
Frequently Asked Questions
6 questions answered about Loomly vs SocialPilot
Is SocialPilot or Loomly better for high-volume Pinterest scheduling?
SocialPilot is better for volume. Its CSV bulk upload (Standard plan and above) lets you schedule up to 500 posts at once. Loomly now offers bulk posting too, but it routes content through an approval workflow that slows down batch operations. For Pinterest strategies that rely on consistent, high-volume pinning, SocialPilot is more efficient.
How does pricing compare between SocialPilot and Loomly?
SocialPilot is cheaper. Essentials costs $20/mo ($17/mo billed annually), and Standard — which adds CSV bulk upload and approvals — costs $40/mo ($34/mo billed annually). Loomly Starter costs $65/mo ($49/mo billed annually). Choose SocialPilot for bulk publishing and client management, Loomly for internal team approval workflows and post ideas.
Can SocialPilot handle agency Pinterest accounts like Loomly?
SocialPilot is generally the stronger agency tool. Its Premium plan ($100/mo, or $85/mo billed annually) includes client management and white-label reports for managing multiple client Pinterest accounts. Loomly focuses on team collaboration and approvals, which agencies can also use for client sign-off.
Do either SocialPilot or Loomly create Pinterest pin designs?
Neither creates pin designs. SocialPilot focuses on efficient publishing and distribution. Loomly focuses on team approval processes. For automated pin creation from blog content, BlogToPin generates Pinterest-optimized designs and pairs well with SocialPilot's bulk publishing.
Which tool should I choose for a small Pinterest marketing team?
If your team needs formal content approval before publishing, both can do it — it is built into Loomly, and SocialPilot includes it from Standard. If your team prioritizes publishing speed, volume and price, choose SocialPilot. For most small teams without strict approval requirements, SocialPilot's bulk features save more time.
Can I bulk upload pins with Loomly?
Yes. Loomly now supports bulk posting, so you don't have to create every pin individually. SocialPilot's CSV bulk scheduling (Standard plan and above) lets you prepare pin data in a spreadsheet and upload up to 500 posts at once, which remains a strong option for volume-based Pinterest strategies.
Tired of creating pins by hand?
BlogToPin generates Pinterest pins from your website automatically. AI writes the titles and descriptions, 100+ templates handle design, and smart scheduling posts at optimal times. Try it free.