Tailwind vs Sprout Social
Which tool is better for your growth in 2025? We compared pricing, features, and automation to find out.
Quick Verdict
Tailwind offers Pinterest-specific features at $19.99/month. Sprout Social provides enterprise analytics at $199/seat/month. BlogToPin generates pins from your website automatically.
Pricing Breakdown
How much will it cost to grow your Pinterest?
Tailwind
Pro plan (100 posts/mo). Advanced at $39.99.
Sprout Social
Standard plan per seat. Professional at $299/seat.
BlogToPin
Starter plan. 1,000+ pins/mo. Unlimited AI.
Feature-by-Feature
| Feature | Tailwind | Sprout Social | BlogToPin |
|---|---|---|---|
| Pinterest Features | |||
| SmartLoop | |||
| Communities | |||
| Delete Underperforming | |||
| Pin templates | Tailwind Create | 100+ templates | |
| Enterprise Features | |||
| Social listening | |||
| Auto-sync website | |||
| Custom reporting | Advanced | ||
| CRM integration | |||
Key Differences
Pinterest Features
Tailwind offers SmartLoop and Communities. Sprout Social has basic Pinterest scheduling.
Analytics
Sprout Social provides enterprise-grade analytics and reporting across all platforms.
Pricing
Tailwind at $19.99/month is 10x cheaper than Sprout Social at $199/seat/month.
Pinterest Automation
Neither creates pins from website content. BlogToPin generates pins automatically.
Who is each tool for?
Tailwind
- Pinterest is your primary focus
- Want SmartLoop and Communities
- Small to medium businesses
Sprout Social
- Enterprise organizations
- Need advanced analytics
- CRM integration required
BlogToPin
- Have website content to pin
- Want automated pin creation
- Need to delete low-performing pins
- Focus on Pinterest scale
Detailed Comparison
Tailwind is a Pinterest Marketing Partner focused on Pinterest and Instagram. Sprout Social is an enterprise social media platform with advanced analytics and CRM integration.
The 10x Price Gap
Tailwind Pro costs $19.99/month. Sprout Social Standard costs $199/seat/month. This reflects vastly different target markets.
Tailwind serves Pinterest marketers. Sprout Social serves enterprise marketing teams with complex analytics and integration needs.
Analytics Depth
Sprout Social offers the deepest analytics in the industry. Custom reports, competitive analysis, and cross-platform insights.
Tailwind analytics focus on Pinterest performance. SmartSchedule optimizes timing. Good for Pinterest, limited elsewhere.
Final Verdict
Choose Tailwind if Pinterest is your focus and you want specialized features.
Choose Sprout Social if you are an enterprise needing advanced analytics and CRM integration.
Choose BlogToPin if you want Pinterest automation from website content.
Stop Manually Creating Pins
BlogToPin is the only tool that reads your website and generates 100+ SEO-optimized pins in minutes. Titles, descriptions, and scheduling—all done for you.
Website Automation
Generate pins from your website. Neither Tailwind nor Sprout Social creates content from your site.
Delete Underperforming
Automatically identify and delete pins that hurt your account score. Unique to BlogToPin.
Affordable Scale
Pinterest automation at a fraction of enterprise pricing.
No credit card required for free trial
Frequently Asked Questions
Is Tailwind or Sprout Social better for Pinterest?
Tailwind is much better for Pinterest with SmartLoop, Communities, and Pinterest analytics. Sprout Social offers only basic Pinterest scheduling.
Why is Sprout Social so expensive?
Sprout Social targets enterprise customers with advanced analytics, CRM integration, and social listening features.
Does Sprout Social have SmartLoop?
No, Sprout Social does not have SmartLoop or Pinterest-specific features.
Which is better for agencies?
Depends on client needs. Sprout Social for enterprise clients. Tailwind for Pinterest-focused clients. BlogToPin for content-driven Pinterest clients.