Tailwind vs Later
Which tool is better for your growth in 2025? We compared pricing, features, and automation to find out.
Quick Verdict
Tailwind offers Pinterest-specific features like SmartLoop. Later provides visual planning across multiple platforms. BlogToPin generates pins from your website automatically with AI and includes unique features like auto-deleting underperforming pins.
Pricing Breakdown
How much will it cost to grow your Pinterest?
Tailwind
Pro plan (100 posts/mo). Advanced at $39.99 (1,000 posts).
Later
Starter plan (30 posts/profile). Growth at $45/mo.
BlogToPin
Starter plan. 1,000+ pins/mo. Unlimited AI.
Feature-by-Feature
| Feature | Tailwind | Later | BlogToPin |
|---|---|---|---|
| Pinterest Features | |||
| SmartLoop/Recycling | |||
| Communities | |||
| Delete Underperforming | |||
| Pin templates | Tailwind Create | 100+ templates | |
| Automation | |||
| Auto-create from URL | |||
| Auto-sync new pages | |||
| Bulk scheduling | CSV Upload | Automatic | |
| AI Writing | Ghostwriter | Unlimited | |
Key Differences
Pinterest Features
Tailwind offers SmartLoop and Communities. Later provides basic Pinterest scheduling. BlogToPin adds "Delete Underperforming Pins" and auto-sync.
Multi-Platform
Later supports TikTok, LinkedIn, and more with a unified calendar. Tailwind focuses on Pinterest/Instagram.
Visual Planning
Later excels at visual content planning with grid preview. Tailwind is more data-focused.
Bulk Automation
Neither creates pins from website content. BlogToPin generates pins automatically from your sitemap.
Who is each tool for?
Tailwind
- Pinterest is your primary focus
- Want SmartLoop and Communities
- Value official Pinterest partnership
Later
- Multi-platform scheduling needed
- Visual planning is priority
- Instagram-focused brand
BlogToPin
- Bloggers & E-commerce (Shopify/Etsy)
- Want automated pin creation
- Need to delete low-performing pins
- Focus on Pinterest scale
Detailed Comparison
Tailwind is a Pinterest and Instagram specialist with deep platform-specific features. Later is a multi-platform scheduler known for visual content planning across social networks.
Pinterest-Specific Features
Tailwind offers SmartLoop for automatic repinning of evergreen content. Communities connect you with other creators for content sharing. SmartSchedule optimizes posting times based on your audience.
Later treats Pinterest as one of many platforms. Basic scheduling and analytics work, but without Pinterest-specific optimization or community features.
Visual Planning
Later excels at visual content planning. The grid preview shows how posts will look on Instagram. The drag-drop calendar makes scheduling intuitive.
Tailwind is more functional than visual. Good for Pinterest power users who prioritize features over aesthetics.
The Automation Gap
Both tools require manual pin creation. You upload images, write descriptions, and schedule individually. For websites with hundreds of pages, this becomes a bottleneck.
BlogToPin solves this by generating pins from your website automatically. AI writes titles and descriptions. 100+ templates create variety. No manual work required.
Final Verdict
Choose Tailwind if Pinterest is your primary platform and you want specialized features like SmartLoop and Communities.
Choose Later if you need multi-platform scheduling with strong visual planning.
Choose BlogToPin if you have website content (Blog, Shopify, Etsy) and want Pinterest automation at scale.
Stop Manually Creating Pins
BlogToPin is the only tool that reads your website and generates 100+ SEO-optimized pins in minutes. Titles, descriptions, and scheduling—all done for you.
Website Automation
Generate pins from your entire website. Neither Tailwind nor Later creates content from your site.
Delete Underperforming
Automatically identify and delete pins that hurt your account score. Unique to BlogToPin.
E-commerce Ready
Direct integrations for Shopify, Etsy, and Amazon sellers to auto-pin products.
No credit card required for free trial
Frequently Asked Questions
Is Tailwind or Later better for Pinterest?
Tailwind is better for Pinterest specifically with SmartLoop and Communities. Later is better if you need multi-platform scheduling with visual planning.
Does Later have SmartLoop?
No, Later does not have an equivalent to SmartLoop. You would need to manually reschedule pins to repost content.
Which is more affordable?
Tailwind Pro at $19.99/month is slightly cheaper than Later Starter at $25/month. However, BlogToPin offers 1,000 pins/mo for $39, offering better volume value.
Can either create pins automatically?
No, both require manual pin creation. BlogToPin generates pins from website content automatically with AI.