Tailwind vs Hootsuite
Which tool is better for your growth in 2025? We compared pricing, features, and automation to find out.
Quick Verdict
Tailwind offers Pinterest-specific features at $19.99/month. Hootsuite provides enterprise features at $99/month. BlogToPin generates pins from your website automatically.
Pricing Breakdown
How much will it cost to grow your Pinterest?
Tailwind
Pro plan (100 posts/mo). Advanced at $39.99.
Hootsuite
Professional plan (annual). $149/mo monthly.
BlogToPin
Starter plan. 1,000+ pins/mo. Unlimited AI.
Feature-by-Feature
| Feature | Tailwind | Hootsuite | BlogToPin |
|---|---|---|---|
| Pinterest Features | |||
| SmartLoop | |||
| Communities | |||
| Delete Underperforming | |||
| Pin templates | Tailwind Create | 100+ templates | |
| Enterprise Features | |||
| Social listening | |||
| Auto-sync website | |||
| Team permissions | Basic | Advanced | Basic |
| Custom reporting | |||
Key Differences
Pinterest Features
Tailwind offers SmartLoop and Communities. Hootsuite has basic Pinterest scheduling.
Enterprise Features
Hootsuite offers social listening, team management, and enterprise security.
Pricing
Tailwind at $19.99/month is 5x cheaper than Hootsuite at $99/month.
Pinterest Automation
Neither creates pins from website content. BlogToPin generates pins automatically.
Who is each tool for?
Tailwind
- Pinterest is your primary focus
- Want SmartLoop and Communities
- Budget-conscious Pinterest marketers
Hootsuite
- Enterprise organizations
- Need social listening
- Large marketing teams
BlogToPin
- Have website content to pin
- Want automated pin creation
- Need to delete low-performing pins
- Focus on Pinterest scale
Detailed Comparison
Tailwind is a Pinterest Marketing Partner focused on Pinterest and Instagram. Hootsuite is an enterprise social media management platform serving large organizations.
The 5x Price Gap
Tailwind Pro costs $19.99/month. Hootsuite Professional costs $99/month. This massive difference reflects different target markets.
Tailwind serves Pinterest marketers. Hootsuite serves enterprise marketing teams with social listening, complex permissions, and compliance needs.
Pinterest Specialization
Tailwind invested heavily in Pinterest features. SmartLoop, Communities, and SmartSchedule are unique to the platform.
Hootsuite spreads features across many platforms. Pinterest scheduling works but without optimization or specialized tools.
Final Verdict
Choose Tailwind if Pinterest matters and you want specialized features at reasonable cost.
Choose Hootsuite if you are an enterprise needing social listening and team management.
Choose BlogToPin if you want automated Pinterest content creation at scale.
Stop Manually Creating Pins
BlogToPin is the only tool that reads your website and generates 100+ SEO-optimized pins in minutes. Titles, descriptions, and scheduling—all done for you.
Website Automation
Generate pins from your website. Neither Tailwind nor Hootsuite creates content from your site.
Delete Underperforming
Automatically identify and delete pins that hurt your account score. Unique to BlogToPin.
Better Value
More Pinterest features than Hootsuite at a fraction of the price.
No credit card required for free trial
Frequently Asked Questions
Is Tailwind or Hootsuite better for Pinterest?
Tailwind is much better for Pinterest with SmartLoop, Communities, and Pinterest analytics. Hootsuite offers only basic Pinterest scheduling.
Why is Hootsuite so expensive?
Hootsuite targets enterprise customers with social listening, advanced team management, and enterprise security features.
Does Hootsuite have SmartLoop?
No, Hootsuite does not have SmartLoop or any Pinterest-specific automation features.
Which is better for small businesses?
Tailwind is much better for small businesses at $19.99/month vs $99/month for Hootsuite.