Tailwind vs Buffer
Which tool is better for your growth in 2025? We compared pricing, features, and automation to find out.
Quick Verdict
Tailwind offers Pinterest-specific features like SmartLoop. Buffer provides simple, affordable scheduling across platforms. BlogToPin generates pins from your website with AI and handles high-volume automation.
Pricing Breakdown
How much will it cost to grow your Pinterest?
Tailwind
Pro plan (100 posts/mo). Advanced at $39.99.
Buffer
Per channel. Free plan available (limited).
BlogToPin
Starter plan. 1,000+ pins/mo. Unlimited AI.
Feature-by-Feature
| Feature | Tailwind | Buffer | BlogToPin |
|---|---|---|---|
| Pinterest Features | |||
| SmartLoop | |||
| Communities | |||
| Delete Underperforming | |||
| Pin templates | Tailwind Create | 100+ templates | |
| General Features | |||
| Multi-platform | Pinterest/Instagram | All major | Pinterest only |
| Auto-sync website | |||
| AI writing | Ghostwriter | AI Assistant | Unlimited |
| E-commerce integration | Deep (Shopify/Etsy) | ||
Key Differences
Pinterest Features
Tailwind offers SmartLoop, Communities, and Pinterest-optimized scheduling. Buffer provides basic Pinterest scheduling.
Pricing
Buffer starts at $6/month per channel. Tailwind starts at $19.99/month. Buffer is more affordable for low volume.
Simplicity
Buffer is known for its clean, simple interface. Tailwind has more features but a steeper learning curve.
Bulk Automation
Neither creates pins from website content. BlogToPin generates pins automatically with AI.
Who is each tool for?
Tailwind
- Pinterest is your primary focus
- Want SmartLoop and Communities
- Need Pinterest-specific analytics
Buffer
- Budget is a primary concern
- Simple scheduling is enough
- Multiple platforms needed
BlogToPin
- Have website content to pin
- Want automated pin creation
- Need to delete low-performing pins
- Focus on Pinterest scale
Detailed Comparison
Tailwind is a Pinterest and Instagram specialist with deep platform-specific features. Buffer is a simple, affordable scheduler that works across all major social platforms.
The Specialist vs Generalist Trade-off
Tailwind invests everything in Pinterest and Instagram. SmartLoop, SmartSchedule, Communities, and detailed analytics. These features help serious Pinterest marketers grow.
Buffer spreads features across many platforms. Pinterest scheduling works, but without optimization. The value proposition is simplicity and affordability, not platform depth.
Pricing Comparison
Buffer at $6/month per channel is dramatically cheaper than Tailwind Pro at $19.99/month. Buffer also offers a more generous free plan.
For budget-conscious users managing multiple platforms, Buffer wins on price. For Pinterest-focused marketers, Tailwind features justify the higher cost.
Final Verdict
Choose Tailwind if Pinterest is your focus and you want specialized features worth the premium.
Choose Buffer if budget matters and Pinterest is just one of many platforms you manage.
Choose BlogToPin if you have website content and want Pinterest automation at scale.
Stop Manually Creating Pins
BlogToPin is the only tool that reads your website and generates 100+ SEO-optimized pins in minutes. Titles, descriptions, and scheduling—all done for you.
Website Automation
Generate pins from your website. Neither Tailwind nor Buffer creates content from your site.
Delete Underperforming
Automatically identify and delete pins that hurt your account score. Unique to BlogToPin.
Pinterest Focus
Every feature built for Pinterest success. No multi-platform compromises.
No credit card required for free trial
Frequently Asked Questions
Is Tailwind or Buffer better for Pinterest?
Tailwind is better for Pinterest specifically with SmartLoop, Communities, and Pinterest analytics. Buffer is better if budget matters and Pinterest is just one of many platforms.
Does Buffer have a free plan?
Yes, Buffer offers a free plan with 3 channels and 10 scheduled posts per channel. Tailwind free tier is more limited at 5 posts/month.
Which is more affordable?
Buffer at $6/month per channel is significantly cheaper than Tailwind at $19.99/month for Pinterest-focused marketing.
Can either create pins automatically?
No, both require manual pin creation. BlogToPin generates pins from website content automatically with AI.