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Later
VS
Buffer

Later vs Buffer

Which tool is better for your growth in 2025? We compared pricing, features, and automation to find out.

Quick Verdict

Later excels at visual content planning with grid preview. Buffer offers simple, affordable scheduling. BlogToPin generates pins from your website automatically.

Pricing Breakdown

How much will it cost to grow your Pinterest?

Later

$25/month

Starter (30 posts/profile). Growth at $45/mo.

Basic scheduling
Limited AI features

Buffer

$6/month

Per channel. Free plan available.

Multi-platform
Manual pin creation
BEST VALUE

BlogToPin

$39/mo

Starter plan. 1,000+ pins/mo. Unlimited AI.

Unlimited AI Generation
Auto-create from Website
100+ Templates

Feature-by-Feature

FeatureLaterBufferBlogToPin
Visual Features
Grid preview
Visual calendar
Delete Underperforming
Linkin.bio
Pinterest Features
Pinterest scheduling
Auto-sync website
Pin templates100+ templates
Bulk creationUnlimited

Key Differences

Visual Planning

Later offers grid preview and visual calendar. Buffer is more text-focused.

Later

Pricing

Buffer at $6/month per channel is cheaper than Later at $25/month.

Buffer

Simplicity

Buffer is known for its clean, minimal interface. Later has more features to learn.

Buffer

Pinterest Automation

Neither creates pins from website content. BlogToPin generates pins automatically.

BlogToPin

Who is each tool for?

Later

  • Visual content brands
  • Instagram grid preview needed
  • Multi-platform visual planning

Buffer

  • Budget-conscious users
  • Simple scheduling needed
  • Minimal learning curve

BlogToPin

  • Have website content to pin
  • Want automated pin creation
  • Need to delete low-performing pins
  • Focus on Pinterest scale

Detailed Comparison

Later is a visual content planner known for Instagram grid preview and multi-platform scheduling. Buffer is a simple, affordable scheduler focused on ease of use.

Visual vs Simple

Later built its brand on visual planning. Grid preview shows how your Instagram feed will look. Visual calendar makes content planning intuitive.

Buffer built its brand on simplicity. Clean interface, quick scheduling, affordable pricing. No visual complexity.

Price Comparison

Buffer at $6/month per channel is 4x cheaper than Later at $25/month. Buffer also offers a more generous free plan.

The price difference reflects feature depth. Later includes visual tools. Buffer keeps it minimal.

Final Verdict

Choose Later if visual content planning and grid preview matter.

Choose Buffer if you want simple scheduling at the lowest price.

Choose BlogToPin if Pinterest is your focus and you want automated content creation.

Stop Manually Creating Pins

BlogToPin is the only tool that reads your website and generates 100+ SEO-optimized pins in minutes. Titles, descriptions, and scheduling—all done for you.

Website Automation

Generate pins from your website. Neither Later nor Buffer creates content from your site.

Delete Underperforming

Automatically identify and delete pins that hurt your account score. Unique to BlogToPin.

Better Value

More Pinterest features than both at a competitive price.

No credit card required for free trial

Frequently Asked Questions

Is Later or Buffer better for Pinterest?

Neither specializes in Pinterest. Later has better visual planning. Buffer is cheaper. BlogToPin is best for Pinterest-focused automation.

Does Buffer have grid preview?

No, Buffer does not have Instagram grid preview. Later is known for this feature.

Which is more affordable?

Buffer at $6/month per channel is significantly cheaper than Later at $25/month.

Can either create pins automatically?

No, both require manual pin creation. BlogToPin generates pins from website content automatically.